Theory of the firm for strategic management : economic value analysis /

Strategic decisions deal with the long-term direction of the firm and its main activities, usually the responsibility of the top managers in an organization. Because the firm is the critical unit of analysis in strategy, we need to define what firms are, how they create value, and what their organiz...

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Bibliographic Details
Main Author: Becerra, Manuel, 1964-
Format: Book
Language:English
Published: Cambridge, UK ; New York : Cambridge University Press, 2009
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Stanford University

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